Most excited country for GTA 6: the UK tops a new study
Short answer: The United Kingdom is the most excited country for GTA 6, according to a Zero1 gaming report. It scored 100, ahead of Switzerland (99) and Canada. New Zealand and Australia complete the top five, and the United States is 6th despite having the most searches overall.
By Jake Morrison · Sources checked by GTA6Geek Editorial · Published · Updated
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The study in short
Live-streaming platform Zero1 ranked countries by how excited they are for GTA 6. It looked at Google searches for GTA 6, the number of active GTA 5 players, average GTA 5 playtime, user ratings and the expected GTA 6 price in each country. The results were reported by Khaleej Times.
Is this real? Yes, reported by major outlets
Who said it: Zero1, a live-streaming platform, in its July 2026 gaming report. Sources: Khaleej Times, Aaj English TV. Our view: This is a third-party study based on searches and GTA 5 playtime, not Rockstar data. The source only lists the top 6 clearly. Checked: 28 Oct 2026.
The ranking
| Rank | Country | Key numbers |
|---|---|---|
| 1 | United Kingdom | Score 100. 14.8 million GTA 6 searches a month (about 212 per 1,000 people), 788,700 active GTA 5 players, 118.9 hours average GTA 5 playtime |
| 2 | Switzerland | Score 99. GTA 5 rated 4.6/5, 1.6 million GTA 6 searches |
| 3 | Canada | 5.4 million searches a month, 167.8 hours average GTA 5 playtime |
| 4–5 | New Zealand and Australia | Australia: 4.4 million searches, 635,000+ active GTA 5 players |
| 6 | United States | 43.2 million searches (the most of any country), 2.2 million active GTA 5 players |
The published report does not clearly give ranks 7 to 10, so we only list what the source confirms.
Why the US is not number one
The US has by far the most GTA 6 searches, but the study measures excitement per person. With a much bigger population, the US drops to 6th. The UK, home of Rockstar North, which leads GTA 6 development, searches far more per person.
Price matters too
The study also looked at GTA 6 prices. It estimates the Ultimate Edition in Switzerland at around $123. Check what you will pay in your country in our GTA 6 price guide, and when it unlocks where you live in our GTA 6 release time guide. GTA 6 launches on November 19, 2026.
Sources
Last checked: 28 Oct 2026. Labels: Official = Rockstar or platform holder, Reported = previews or press, Unconfirmed = not stated by Rockstar.
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Frequently asked questions
Which country is most excited for GTA 6?
The United Kingdom, with a score of 100 in the Zero1 study.
Which country searches GTA 6 the most?
The United States, with about 43.2 million searches, but it ranks 6th per person.
Who made the GTA 6 excitement study?
Live-streaming platform Zero1, in its July 2026 gaming report.
When does GTA 6 come out?
November 19, 2026, on PS5 and Xbox Series X|S.
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